Christmas business building ideas ...

John Musselwhite musselj@cadvision.com
Thu, 04 Dec 1997 08:58:52 -0700


At 11:32 AM 12/3/97 -0400, Mark wrote:

>Just as a side item for those working on building up their clientele:
>
>You might want to consider sending a Christmas card (or 'Happy Holiday'
>card) to your clientele.  Pick something that's in good taste and that 
...
>This seems to help generate business in December and January.  

Great idea. People always like to receive Christmas/Holiday cards. I keep
mine fairly generic ("Season's Greetings" with a short personal msg inside)
in an effort to be politically correct in our multi-cultural society.

>I'd be interested to know if anyone else does this and the responses 
>you've received.

I buy pre-printed greeting cards and envelopes specifically for laser/ink
jet printers and use the printer to personalize the cards with the company
name inside in addition to signing my first name by hand. With modern
printers and software the possibilities for creating unique holiday
greetings (and good will towards all customers) are almost endless. 

However, here in Canada we've been suffering through a postal strike since
mid-november and no one has gotten any cards out. It will be over Thursday
at noon, but chances are no one's cards will get there by Christmas. I'll
send mine anyway though in hopes they'll make it through.

Season's Greetings to all!
	
				John


John Musselwhite, RPT               
Calgary, Alberta Canada   
musselj@cadvision.com
http://www.cadvision.com/musselj/



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