Hi William Glad to hear from you. Thanks for the idea of mailings. As for classified ads, I am running one in a small paper around my area, but I had one that had only 7 lines and one paper wanted $200.00. I also tried an online paper, but no calls so far. I'm getting together with the yellowpags guy oh Thursday. I hope you're going to the convention. We can get connected there and do lunch. Marshall ----- Original Message ----- From: "William Benjamin" <pianoboutique at comcast.net> To: "'Pianotech List'" <pianotech at ptg.org> Sent: Monday, March 06, 2006 5:37 PM Subject: RE: DIRECT MAILING > Marshall, > > I have found that the best time of the year to send letters to churches is > at the first of November. I make it a point to talk about how the > holiday > season is so musical to churches. This is just a suggestion. > > One good thing to do is advertise in the classified section. It is cost > effective if you keep it short and use a catch line like: the tuner alone, > preserves the tone. > > William > > > > > PIANO BOUTIQUE > William Benjamin > Piano Tuner Extraordinaire > www.pianoboutique.biz > The tuner alone, > preserves the tone. > > -----Original Message----- > From: pianotech-bounces at ptg.org [mailto:pianotech-bounces at ptg.org] On > Behalf > Of pianotune05 > Sent: Sunday, March 05, 2006 5:10 PM > To: Pianotech List > Subject: Re: DIRECT MAILING > > Hi Dave, > Sharp looking letterhead is good. I'm glad this computer has Publisher on > it. The phone books works great, but once in a while a church has a P.O. > box and the letter comes back. I'm putting together address labels for a > mailing. > Marshall > ----- Original Message ----- > From: "Dave Bunch" <pdtek at mchsi.com> > To: "Pianotech List" <pianotech at ptg.org> > Sent: Sunday, March 05, 2006 2:59 PM > Subject: Re: DIRECT MAILING > > >> Hi Marshall- >> I wrote a letter because I wanted to give more information about my >> business >> than what would fit on a card. I told them how I understood the special >> problems and needs of pianos in churches, such as temperature and >> humidity >> problems, or the need to have the piano in tune with the organ. I >> addressed >> them in care of the "Music Dept", whoever that may be. I think most of >> them >> were read because it doesn't look like the mass generated junk mail that >> we >> get every day. I also had a classy looking letterhead and return address. >> As >> for the addresses, I just got them from the Yellow Pages. Any church with >> a >> phone will be there. >> >> Dave Bunch >> ----- Original Message ----- >> From: "pianotune05" <pianotune05 at comcast.net> >> To: "Pianotech List" <pianotech at ptg.org> >> Sent: Sunday, March 05, 2006 12:08 PM >> Subject: Re: DIRECT MAILING >> >> >>> Hi Dave, >>> Do you think a church would be more apt to read a letter or post card >>> now >>> a >>> days? Does the color of post card have anything to do with the >>> response? >>> Where did you get your addresses? I use either google as Dean May >>> suggested >>> or netministries.org. The have a section that has a denomination list >>> which >>> one can go into a denominations website. I used to do this when I maile >>> d >>> out post cards to promote a disability speaking ministry. >>> Marshall >>> ----- Original Message ----- >>> From: "Dave Bunch" <pdtek at mchsi.com> >>> To: "Pianotech List" <pianotech at ptg.org> >>> Sent: Saturday, March 04, 2006 7:01 PM >>> Subject: Re: DIRECT MAILING >>> >>> >>>> Hello- When I first started out 20 years ago and was looking for ways >>>> to >>>> drum up business, I made up a promotional letter and sent it to every >>>> church >>>> in a 30 mile radius. I found the response rate was about 2%. Not much, >>>> but >>>> you have to remember that most places already have a tuner and those >>>> that >>>> don't usually like a direct referral from someone that they trust. >>>> >>>> That 2% was a foot in the door, however, and the good work I did >>>> allowed >>>> me >>>> to keep the accounts and the word spread to other churches and private >>>> owners. Probably the biggest break was when the local piano teacher of >>>> great >>>> influence on the music community decided to try out this "upstart". >>>> When >>>> she >>>> was happy with my work, that opened the floodgate to the other teachers >>>> in >>>> the area and their students. It all has to start somewhere. >>>> >>>> Dave Bunch >>>> >>>> ----- Original Message ----- >>>> From: "pianotune05" <pianotune05 at comcast.net> >>>> To: "Pianotech List" <pianotech at ptg.org> >>>> Sent: Saturday, March 04, 2006 11:17 AM >>>> Subject: DIRECT MAILING >>>> >>>> >>>>> HI Everyone, >>>>> I while back, someone mentioned to me, Tom from IN, I think. I >>>>> apologize >>>>> if >>>>> I cannot remember, mentioned sending out post cards about our service >>>>> as >>>>> piano techs. What was your respone rate per 500 1000 etc. cards? >>>>> Marshall >>>>> >>>>> ----- Original Message ----- >>>>> From: "Ric Brekne" <ricbrek at broadpark.no> >>>>> To: <pianotech at ptg.org> >>>>> Sent: Saturday, March 04, 2006 10:45 AM >>>>> Subject: Whats up ? >>>>> >>>>> >>>>>> Hi Terry >>>>>> >>>>>> I was wondering if you had come up with anything for me as to how >>>>>> much >>>>>> the kind of board we have talked about would cost. I really do need >>>>>> to >>>>>> get this project rolling so if you have the time to put some numbers >>>>>> together I'd appreciate it. >>>>>> >>>>>> Cheers >>>>>> RicB >>>>>> _______________________________________________ >>>>>> Pianotech list info: https://www.moypiano.com/resources/#archives >>>>> >>>>> _______________________________________________ >>>>> Pianotech list info: https://www.moypiano.com/resources/#archives >>>>> >>>>> >>>>> -- >>>>> No virus found in this incoming message. >>>>> Checked by AVG Free Edition. >>>>> Version: 7.1.375 / Virus Database: 268.1.2/274 - Release Date: >>>>> 3/3/2006 >>>>> >>>>> >>>> >>>> _______________________________________________ >>>> Pianotech list info: https://www.moypiano.com/resources/#archives >>> >>> _______________________________________________ >>> Pianotech list info: https://www.moypiano.com/resources/#archives >>> >>> >>> -- >>> No virus found in this incoming message. >>> Checked by AVG Free Edition. >>> Version: 7.1.375 / Virus Database: 268.1.2/274 - Release Date: 3/3/2006 >>> >>> >> >> _______________________________________________ >> Pianotech list info: https://www.moypiano.com/resources/#archives > > _______________________________________________ > Pianotech list info: https://www.moypiano.com/resources/#archives > > > _______________________________________________ > Pianotech list info: https://www.moypiano.com/resources/#archives
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