Fw: Steinway Stereo

[Jack Houweling]

    They also make watches.

 www.steinwaywatches.com

 Jack Houweling


>>Hi All,
>>
>>Have a look here:
>>
>>http://www.pianoforte.co.za/steinway-lyngdorf.html
>>
>>Regards,
>>Don Rose, B.Mus., A.M.U.S., A.MUS., R.P.T.
> 
> Don,
> 
> When the current owners (from the world of finance) bought Steinway 
> at what at the time was thought to be an unjustifiably high price, 
> thinking in the industry was that they were trying to get their hands 
> on the brand name so that they could license it to non-piano 
> products. There was no other way to generate the kind of return on 
> investment from a piano manufacturer that these people usually look 
> for. It looks like they finally got around to doing it.
> 
> The Steinway family when they owned the firm were constantly 
> approached by manufacturers wishing to license the Steinway name for 
> other products - and they always refused. I guess CBS and then the 
> Birminghams had other ideas - or no idea at all, judging by the 
> disastrous results of their "stewardships". Considering the state of 
> today's piano market, this course of action is a real no-brainer for 
> someone with a background in finance. Assuming that "Steinway" still 
> has the kind of cachet that they are counting on...
> 
> Israel Stein
> 
> 
>