[pianotech] slow business

[Matthew Todd]

Wim,
 
$750?!  I have signage on my back window, and the back side windows, and it cost me about $160.  I can gestimate I have received maybe, and I mean maybe, $500 of business.  I've had the signage for almost two years now.  If every single person who I gave my business card to because they saw my car, scheduled an appointment, I would have indeed generated business in the thousands.  But in reality, when they seem interested up front, they just don't call.  You seem to have better luck with that!


TODD PIANO WORKS 
Matthew Todd, Piano Technician 
(979) 248-9578
http://www.toddpianoworks.com

--- On Sat, 4/10/10, tnrwim at aol.com <tnrwim at aol.com> wrote:


From: tnrwim at aol.com <tnrwim at aol.com>
Subject: Re: [pianotech] slow business
To: pianotech at ptg.org
Date: Saturday, April 10, 2010, 6:31 PM



Marshall
 
another way you can advertise rather cheaply is to put a sign on your car. Either a magnetic sign that you can have made at any sign shop. Or you ask if the sign shop if they can make a transparent sign for your car windows. You can see out, but from the outside, people will see the advertisement. 
 
I have a HRR, which is a small station wagon. On the back side windows, and on the back window, I have a sign that simply says "PIANO TUNING", with my name and phone number. It cost me $750, but it has brought in thousands of dollars in business. I get calls from people while I'm on the highway. And when I'm in a parking lot, people come up to me ask for my business card.
 
Wim 





-----Original Message-----
From: Marshall Gisondi <pianotune05 at hotmail.com>
To: pianotech at ptg.org
Sent: Sat, Apr 10, 2010 3:34 am
Subject: [pianotech] slow business



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Hi William,
You mentioned putting a piano in our living room and running an ad.  Do you mean fo r piano lessons?  I'll check out the paper and I've thought about cold calling out of the phone book.  What are your thoughts calling residential listings as well.  I've doe this with churches and nursing homes shcools,but I'm toying around with the idea of residential listings.  
Marshall

Marshall Gisondi Piano Technician
Marshall's Piano Service
pianotune05 at hotmail.com
215-510-9400
Graduate of The School of Piano Technology for the Blind www.pianotuningschool.org Vancouver, WA








The New Busy think 9 to 5 is a cute idea. Combine multiple calendars with Hotmail. Get busy. = 
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