Creative ways to find new customers

[John Ross]

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I have 3M reflective lettering on my van.
It has been nothing but a positive experience.
I get approached in parking lots, people come to the house I am at, all wanting a tuning, then or in the future. When I had my cell # on the van, I have been called on the road, by someone driving behind me.
I started in 1975, and my first signs were magnetic.
I have never regretted going to the professionally installed lettering, lets face it, it lets people know, you are a professional.
Oh yes, I have never had a tool stolen. The majority of the tools are of no use to the average Joe anyway.
It seems to me I remember someone saying his vehicle was broken into, and his Accutuner was cast aside. Mind you a laptop would be gone.
If anyone wants to see my signs, I could take a picture of them.
What is this moving target to get sued? Sounds paranoid to me. When was the last time anyone heard of a piano tuner getting sued?
John M. Ross
Windsor, Nova Scotia, Canada
jrpiano@win.eastlink.ca
  ----- Original Message ----- 
  From: J Patrick Draine 
  To: Pianotech 
  Sent: Friday, January 14, 2005 10:36 PM
  Subject: Re: Creative ways to find new customers



  On Jan 14, 2005, at 10:18 AM, Matthew Todd wrote:


    Dave Nereson <davner@kaosol.net> wrote:

    -some technicians claim a magnetic sign fastened to their car gets them
    new business

     

    Doesn't the magnetic sign on your car say, "Hi, I am a piano technician, and I have valuable tools to steal.  I am also a moving target to get sued."  What is everyone's thoughts on this??


  I suppose it depends on where you work -- not too many car break ins in the neighborhoods where I work, fortunately. Likewise, the "moving target to get sued" seems overly paranoid to me, but your neighborhood must vary from my experience. Plus, when you go into a risky neighborhood, it just takes a moment to put that magnetic sign in the trunk.

  Patrick Draine
  Billerica, MA "Home of the Billerica House of Corrections"

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