That's where you wave a magic wand over the strings/plate and say a little prayer... '-] David Ilvedson, RPT Pacifica, CA 94044 ----- Original message ---------------------------------------- From: "Terry Farrell" <mfarrel2 at tampabay.rr.com> To: pianotech at ptg.org Received: 3/12/2010 5:18:40 AM Subject: Re: [pianotech] basic or full service >Sounds reasonable to me Wim. BTW, what on earth is a Rust Blocker >shield? >Terry Farrell >On Mar 12, 2010, at 2:42 AM, wimblees at aol.com wrote: >> After digesting all the information recently about basic and premium >> service, I have come up with a new way to answer the phone calls I >> get asking how much I charge. As I might have indicated before, my >> "basic" tuning fee is one of the highest on the island. But what >> most customers don't understand is that I do more for my basic >> tuning than most piano tuner offer for their tuning fee. But because >> all they hear is that high fee, they call other tuners who charge >> much less. >> >> Well, today, I came up with a brilliant idea. From now on, when a >> customer calls asking for my tuning fee, I will tell them that my >> "basic" tuning fee will be $%%%. (I won't mention the actual price, >> because of ant- trust laws, which I don't completely agree with. But >> that's another story), which is competitive with the other tuners. >> For that fee, I will give a one pass tuning with an electronic >> tuner, but nothing else. All repairs, regulations, parts, etc, will >> be extra. Then I will tell them that I also offer a "full service" >> tuning, for $&&&& , which is $40 higher, but will include minor >> pitch adjustments, minor repairs, minor regulation, some cleaning, >> and a Rust Blocker shield, valued at $22. In a sense, I will get >> paid the same for what I have been charging all along, but by >> offering the "basic" fee first, it will get my foot in the door. >> Other tuner also charge more once they get in the door, but they >> don't disclose that when they set up the appointment. Even if I wind >> up only doing a basic tuning, and collect that lower fee, as I said >> in an earlier post, I would rather tune 6 pianos at lower fee, than >> 2 pianos at a higher fee. >> >> I think this is basically what the other tuner offered, but he >> called it "premium", and was offering it to his existing customers. >> I also offer additional service, but I'm trying to get new >> customers. Because of our current economic environment, and because >> I don't have the luxury of relying on my 30 or 40 years of >> reputation in the same town, I have to do all I can to gain customers. >> >> Willem (Wim) Blees, RPT >> Piano Tuner/Technician >> 94-505 Kealakaa Str. >> Mililani, Oahu, HI 96789 >> 808-349-2943 >> www.Bleespiano.com >> Author of: >> The Business of Piano Tuning >> available from Potter Press >> www.pianotuning.com
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