[pianotech] Yellow pages

[J DS]

I don't feel the yellow pages is a good investment. I've do not r receive calls  from my yellow page listing. Most are from internet search and local referrals.
J. Salvatore 
 

> From: paulmulik at yahoo.com
> Date: Thu, 21 Jun 2012 06:33:23 -0500
> To: pianotech at ptg.org
> Subject: [pianotech] Yellow pages
> 
> The time has come to renew my AT&T Yellow Pages ad, and I'm questioning whether in this day and age, very many people even use telephone directories anymore. Most of my new customers come from word-of-mouth referrals, which of course is the best advertising of all, and free. 
> 
> One thought I had was, suppose I tuned someone's piano five or six years ago, and they decided the time had come to have it tuned again "whether it really needs it or not," then if this customer checked the yellow pages but did not find my name listed, they might conclude I had gone out of business and call someone else. 
> 
> Opinions?
> 
> Paul Mulik, Joplin MO
 		 	   		  
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