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<TITLE>Re: Service Fee</TITLE>
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<BLOCKQUOTE><FONT FACE="Verdana"><SPAN STYLE='font-size:12.0px'>Dave Doremu=
s wrote:<BR>
<BR>
“And still I'm competing with estimates of $2800 to restring, r=
eplace hammers, bleach keys, replace all action cloth and leather and regula=
te a grand piano. I'm not kidding, looked at it last night. And there is alw=
ays some one with a peterson strobe who thinks $35 is great for a tuning. At=
least those customers often end up calling me to repair the damage btu I ge=
t tired of that after a while. I spent 6 years working for a harpsichord bui=
lder, if you put 600 hours plus materials into an instrument that sells for =
20K, thats 33/hr out of which comes all overhead and materials and assistant=
s wages. But they have to compete with basement kit builders willing to sell=
an externally similar instrument for 10K. Of course, it's not nearly the qu=
ality, and some people recognize that, but like tuning, it's shocking =
how many dont. Enough ranting, guess your note caught me on a bad day...R=
21; :)<BR>
<BR>
</SPAN></FONT></BLOCKQUOTE><FONT FACE="Verdana"><SPAN STYLE='font-size:12.0=
px'><BR>
<BR>
Wow. Dave. I’m gonna give you some advice that might sound harsh---pl=
ease believe it’s with all due respect:<BR>
<BR>
The fact that you’re on this list, and engaged in learning, and tryin=
g to be honest and ethical, immediately puts you in the top 25% of people en=
gaged in this craft and the piano business.<BR>
<BR>
If you love your work, and you’re good, really good, at some aspect o=
f or craft, then you move into the top 10%.<BR>
<BR>
Okay. Here’s the payoff: if you<BR>
1. Love people, and aren=
217;t afraid to treat your clients as human beings, and<BR>
2. Are accountable, and tak=
e responsibility for your decisions and actions, and<BR>
3. Are NOT a drama queen---=
you leave your moodiness and angst at home, and step up like a &=
nbsp; <BR>
professional----<BR>
<BR>
Then you’re in. You’re indispensable. Cash flow becomes not a p=
roblem unless you’re livin’ the high life.<BR>
<BR>
DUDE---YOU ARE NOT COMPETING WITH THOSE D GRADE HACK ARTISTS NAMED ABOVE.<B=
R>
<BR>
With respect, that’s your own mental prison. There are serious =
pianists and serious pianos, and plenty of good, trusting, enjoyable clients=
pretty much everywhere. You need to attract them by being one of the =
best around, and delivering a complete piano service. Blow people away with =
your tuning skills. Get serious with voicing and fine action regulation. The=
percentage of pianos that I come upon for the first time (new clients)<BR>
that have been properly maintained is about 3%---and that’s generous.=
The stone cold reality is that most “piano technicians” do not =
do a lick of maintenance. That is a literal gold mine for you, brother, if y=
ou know what to do. <BR>
<BR>
You can take a piano that sounds harsh, clangy, piercing, dissonant, and fe=
els resistant, shallow, spongy, and heavy, and make it, with surprisingly li=
ttle effort---4 to 12 hours, depending on time, trust, and budget--<BR>
a sweet, singing, crisp musical instrument.<BR>
In most cases. YMMV. :--)<BR>
<BR>
When you get THERE, you’re pretty much one of a rare breed, and you c=
an command the rates you want.<BR>
<BR>
There’s a certain percentage of piano owners who understand the value=
of what you have to offer.<BR>
You need to raise your rates, and your reputation, until you attract those =
people. It’s dead simple.<BR>
<BR>
FOCUS ON YOUR TUNING SKILLS. It’s what you do the most of, and what s=
eparates the sheep from the goats, as it were. Hang out with master tuners; =
take advanced tuning classes; use your ears; trust your body. A precise musi=
cal tuning can MASSIVELY change a player’s perception of the piano.<BR=
>
<BR>
You are not competing with liars, buffoons and hack artists, Dave. Yo=
u’re so much more than they are.<BR>
Wake up.<BR>
<BR>
All the best.....<BR>
<BR>
David Andersen<BR>
Malibu, CA</SPAN></FONT>
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