<div> <font face="Arial, Helvetica, sans-serif">I haven't got many clients' e-mails in my database yet, but I do connect with a few that way. My e-mail address is on the postcard I send every month, and a few e-mail me, at which time I snag their addresses for future reference. I always play it on a client by client basis. <br>
<br>
Some I send cards to every 6 months, some once a year.<br>
<br>
Some clients book 4-6 months or a year advance(I always call them to remind them...).<br>
<br>
I eventually call if necessary, but lately I've gotten 2-3 months behind on calling. I sort of like that; by the time I get around to calling I get good results.<br>
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<div style="clear: both;">Dave Stahl, RPT<br>
Dave Stahl Piano Service<br>
dstahlpiano.net</div>
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-----Original Message-----<br>
From: Dean May <deanmay@pianorebuilders.com><br>
To: 'Pianotech List' <pianotech@ptg.org><br>
Sent: Sun, 16 Dec 2007 8:13 pm<br>
Subject: RE: E-mailing reminders<br>
<br>
<div id="AOLMsgPart_2_36d3c204-d2a9-4489-83c3-cc16044a862a">
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<div class="MsoNormal"><font color="navy" face="Arial" size="2"><span style="font-size: 10pt; font-family: Arial; color: navy;">I send out the email below using mail
merge every month to about 30-50 people and usually get 10 or so responses. It’s
worth it to me as it is really easy to do and costs nothing. I figure the time
saved by not having to call and make appointments more than offsets the $4
discount. I also hit them with a post card. If they don’t respond to
either it still brings it to their attention so that if I do reach them on the
phone they’ve been thinking about it and often they’ll tell me they
have been intending to make the call, so I figure anything you can do to soften
them up for the call is good. </span></font></div>
<div class="MsoNormal"><font color="navy" face="Arial" size="2"><span style="font-size: 10pt; font-family: Arial; color: navy;"> </span></font></div>
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<div class="MsoAutoSig"><b><font color="navy" face="Bradley Hand ITC" size="6"><span style="font-size: 22pt; font-family: "Bradley Hand ITC"; color: navy; font-weight: bold;">Dean</span></font></b><font color="navy"><span style="color: navy;"></span></font></div>
<div class="MsoAutoSig" style="margin: 0in 0in 0.0001pt;"><font color="navy" face="Times New Roman" size="3"><span style="font-size: 12pt; color: navy;">Dean May
cell 812.239.3359 </span></font></div>
<div class="MsoAutoSig" style="margin: 0in 0in 0.0001pt;"><font color="navy" face="Times New Roman" size="3"><span style="font-size: 12pt; color: navy;">PianoRebuilders.com
812.235.5272 </span></font></div>
<div class="MsoAutoSig" style="margin: 0in 0in 0.0001pt;"><font color="navy" face="Times New Roman" size="3"><span style="font-size: 12pt; color: navy;">Terre Haute</span></font><font color="navy"><span style="color: navy;"> IN 47802</span></font></div>
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<div class="MsoNormal"><b><font face="Tahoma" size="2"><span style="font-size: 10pt; font-family: Tahoma; font-weight: bold;">From:</span></font></b><font face="Tahoma" size="2"><span style="font-size: 10pt; font-family: Tahoma;">
<a href="mailto:pianotech-bounces@ptg.org">pianotech-bounces@ptg.org</a> [<a href="mailto:pianotech-bounces@ptg.org?">mailto:pianotech-bounces@ptg.org</a>] <b><span style="font-weight: bold;">On Behalf Of </span></b>Willem Blees<br>
<b><span style="font-weight: bold;">Sent:</span></b> Sunday, December 16, 2007
8:38 PM<br>
<b><span style="font-weight: bold;">To:</span></b> <a href="mailto:Pianotech@ptg.org">Pianotech@ptg.org</a><br>
<b><span style="font-weight: bold;">Subject:</span></b> E-mailing reminders</span></font></div>
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<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal" style="margin-bottom: 12pt;"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Does anyone e-mail tuning
reminder notices to customers? What kind of results do you get? How do you
set up your "system"?</span></font></div>
<div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Willem (Wim) Blees, RPT<br>
Piano Tuner/Technician<br>
Honolulu, HI<br>
Author of <br>
The Business of Piano Tuning<br>
available from Potter Press<br>
<a href="http://www.pianotuning.com" target="_blank">www.pianotuning.com</a></span></font></div>
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<div class="MsoNormal"><font color="navy" face="Times New Roman" size="3"><span style="font-size: 12pt; color: navy;">Willem Blees</span></font></div>
<div class="MsoNormal">75 Lincoln Dr</div>
<div class="MsoNormal"><font color="navy" face="Times New Roman" size="3"><span style="font-size: 12pt; color: navy;">Bloomsingfield IN 46555</span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Hi <font color="navy"><span style="color: navy;">Wim</span></font>,</span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">It is time again for your piano to be tuned. By using this email to remind
you, we don’t interrupt your dinner with a ringing telephone and it saves
us time trying to catch you at home.</span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Our records show that your piano was last tuned on </span></font>12/16/2004. As a special incentive for you to take advantage of this reminder, we are offering $4
off our normal tuning price if you respond within the next 30 days to schedule
a tuning appointment by email. The normal tuning price inside of Vigo County
is $<font color="navy"><span style="color: navy;">XXX</span></font> and out of
county it is $<font color="navy"><span style="color: navy;">XXX</span></font>.</div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Here is how it works: just click the reply button in your email reader
and tell us your preference for an appointment time, what day of the week and
whether you need a morning or an afternoon appointment. Try to give us at least
two options. We will then email you back with a firm appointment time.</span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">If this is too high tech for you, call us the old-fashioned way at (812)
235-5272, or (800) 776-4912. Mention that you are responding to this email
alert to get your $4 discount.</span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
<div class="MsoNormal"><font face="Times New Roman" size="3"><span style="font-size: 12pt;">Have a great day!</span></font></div>
<div class="MsoNormal" style="margin-top: 7.5pt;"><font face="Times New Roman" size="3"><span style="font-size: 12pt;"> </span></font></div>
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