I agree with Ron N, although it seems to me that #1 and #2 would run neck-and-neck. Terry Farrell ----- Original Message ----- From: "Ron Nossaman" <rnossaman@cox.net> > >> Why do consumers buy a small grand instead of a large grand? >> >> Two obvious reasons: >> >> 1. cheaper >> 2. more suited to domestic conditions because >> (a) smaller footprint and/or >> (b) not as loud >> >> but it's not clear which of these is the driver, and whether different >> reasons apply to different classes of consumer. >> >> I'll pose a hypothetical question and short circuit reason #1: suppose >> all grands of a particular famous make sold for the same amount. Would >> you expect reason #2 to still drive consumers to the smaller grands, and >> if so is it (a) and (b) that kicks in? or would you expect most consumers >> to go for the big grands and somehow make them work in their domestic >> circumstances? >> >> Stephen > > > Price is definitely first. They get a GRAND, with all the bragging rights > and glandular secretions, only for less money. Next is size. They didn't > think a bigger one would fit in the room. Later, they might wish they had > a bigger one as they find the lid presents insufficient acreage for > displaying the growing family photo accumulation. 2b never comes up. Ever. > Most folks aren't aware that pianos have volume levels, and in too many > cases, they don't. > > Ron N
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