[pianotech] promo pens

[Dave Davis]

I have promo mechanical pencils including phone # and web address. People often comment that it's nice to have a pencil handy for marking music. If the customer has a grand, I tell them I better not find it behind the key cover on the next visit. :-)

Dave Davis, RPT



-----Original Message-----
From: Paul T Williams <pwilliams4 at unlnotes.unl.edu>

Date: Tue, 21 Jul 2009 07:44:50 
To: <pianotech at ptg.org>
Subject: Re: [pianotech] promo pens


I used to have magnetic business cards that I would give customers to put 
on their refrigerator.  That worked well and they would see it every day.

Paul



From:
Tom Sivak <tvaktvak at sbcglobal.net>
To:
pianotech at ptg.org
Date:
07/21/2009 07:10 AM
Subject:
Re: [pianotech] promo pens




I've given out pens for ten years.  I leave the pen on the piano when I 
leave.  Over the ten years, I've had about two dozen people say, "I'm glad 
you left that pen.  We lost your number, but then, remembered the pen." 

Two dozen in ten years is not a lot, but there are doubtless others who 
also used the pen to retrieve my number who said nothing.  And I would 
hope there are others who appreciated the gift of a pen but said nothing.

I don't know if it really helps my repeat business, but it costs 39 cents 
per pen.  So, if it helps one out of every 270 customers remember my 
name/number and call me back, I'm even. 

On the negative side, I've had people run after me as I get in my car, 
yelling, "You forgot your pen on the piano!"  And I say, "It's YOUR pen!" 
To which they reply, "No, it's not!  It's got your name on it!" 

If only my name was Steinway! 

Tom Sivak
Chicago

--- On Tue, 7/21/09, wimblees at aol.com <wimblees at aol.com> wrote:

From: wimblees at aol.com <wimblees at aol.com>
Subject: [pianotech] promo pens
To: Pianotech at PTG.org
Date: Tuesday, July 21, 2009, 3:37 AM

At the convention, Jerry Groot gave me a pen with his name, etc. on it. 
(Thanks Jerry, nice looking pen). Randy Potter gives them out, too. 

I, as I am sure others, have been approached many times by pen salesmen 
who want you to buy them for customers. I've always resisted. (One guy 
told me he "accidentally" printed 1000 pens with my name on it, and he 
would have to throw them out if I didn't buy them. When I told him he 
misspelled my name, he didn't hesitate one second and said he could change 
it, at no extra charge). 

For those of you who give them out, what is your return of investment? Do 
you actually get calls from people who saw your name on the pen? Or do you 
just do it for good will, like buying an add in the high school chorus 
concert program. 

Wim

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