Diane and all, Whenever I make a decision affecting my clients, I ask myself, "How would this appear to me if *I* were the client?" Perhaps your clients were keeping track in their heads, and if they remembered that your prices hadn't changed in quite a while, they were more willing to accept a suddenly higher price. But most of us would balk, I suspect. You're talking about a 38 1/2% increase. How would I feel if the car mechanic's hourly rate suddenly went from $50 per hour to $69? Or if bread changed from $1.79 to $2.48? Yet, we would still pay it if we thought it was our best option (and if we had the money). Regards, Clyde Hollinger Diane Hofstetter wrote: > Les, Brian, ET AL > > My customers are constantly amazed my price hasn't gone up recently. The > last time we changed them was in 1996 just after my dad died. We went from > $65 to $90 in one fell swoop as we hadn't changed prices in years then > either. > > A few people were surprised when we told them the new price, but most never > said _anything_, even the head of the conference center where we have taken > care of 20 pianos for the last 18 years never blinked an eye (and he's > _always_ looking for a bargain). > > So don't get yourself all worried, today people _expect_ prices to rise. We > live in one of the most expensive areas of the country, near "Silicon > Valley" in CA. The house next door, which sold for $438,000 two years ago, > just sold again two months ago for $990,000! I guess we should be charging > more like $200 by now, based on those figures. Too bad tunings aren't real > estate!
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