Pianomuseum in the NYTIMES

Kent Swafford kswafford@earthlink.net
Sat, 7 Jun 2003 00:58:40 -0500


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From: "Museum of the American Piano" <event@museumforpianos.org>

The Museum made the front page of the New York Times Friday's (5/6/03) 
edition in the Weekend section, page E29!! Please read it and pass it 
along to your friends. If you would like to get a copy, please let us 
know.



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June 6, 2003

Fanfare for the Uncommon Piano

By DIANE COLE

   Love a Piano," Irving Berlin's anthem to the keyboard, has been music=20=

to my ears ever since I began tickling the ivories at the age of 8. But=20=

New York's love affair with the keyboard has been going on a lot=20
longer, as several museums, a landmark showroom and this country's most=20=

famous piano factory all attest. In addition, gala concerts at Carnegie=20=

Hall this weekend commemorate the 150th anniversary of the founding, in=20=

New York, of Steinway & Sons.

  But while that venerable piano manufacturer may be the best-known=20
symbol of the instrument in New York, there are other places connected=20=

to the piano that can delight the casual visitor and surprise even the=20=

connoisseur. The best place to begin exploring the piano's=20
extraordinary popularity in the United States and its advent as a=20
status symbol in this country is at the Museum of the American Piano,=20
at 291 Broadway in Lower Manhattan.

  Entering this compact, basement-level institution, founded in 1984, is=20=

like walking through an auditory time machine and hearing the unusual=20
plunk and plink of keyboards made 200 years ago. Many once-popular=20
piano makers displayed here =97 Knabe, Chickering, Osborn, Geib and=20
Nunns, Clark & Company, among others =97 no longer sound familiar =
because=20
they have gone out of business.

  But more than a century ago hundreds of manufacturers proliferated=20
across the country. Piano ownership conveyed a sense of middle-class=20
refinement and domesticity, and such was the demand that by 1850 about=20=

60 piano manufacturers existed in the New York area alone, making it an=20=

important local industry that provided factory work for new immigrants=20=

and created jobs for salesmen, tuners, movers and music teachers. By=20
the end of the 19th century, about one in six New Yorkers worked in=20
some piano-related job, says Kalman Detrich, the museum's founder and=20
executive director. (Mr. Detrich or an associate will provide a guided=20=

tour if you call in advance.)

  As you walk through the two chronologically arranged galleries, don't=20=

be surprised if you find yourself rubbing your eyes as you count only=20
61, or in some cases 73 or 75 or 85, cream-colored keys on instruments=20=

of earlier eras, rather than the standard 88 of pianos today. One=20
eerily glistening keyboard has keys made from mother-of-pearl. The foot=20=

pedals are not always where you expect them to be, either; on one=20
instrument there is one each on opposite ends of the piano. In some=20
instances, you might not even realize that the once-fashionable but now=20=

obscure-looking piece of furniture before you is a parlor piano of yore.

  One such oddity is the giraffe piano, essentially an upright with a=20
grand's harp-shaped frame with strings standing atop it. These pianos=20
became popular in the 1880's, promising to provide the resonant sound=20
and high-class d=E9cor of a grand while taking up much less space. One=20=

catch: no stand for sheet music. Another 19th-century space saver is=20
displayed: a piano whose music desk folds up and disappears, allowing=20
the piano to masquerade as an exquisitely carved rosewood cabinet with=20=

no telltale keyboard, pedals or strings in sight.

  Still another obsolete style well represented here is the so-called=20
square piano, whose actual shape more closely resembles an elongated=20
rectangle. One intricately carved 1815 example is supported by six=20
fluted legs. No wonder this style's massive size, compared with the=20
more compact upright, led to the square's extinction by the end of the=20=

19th century.

   A 1920's Player Piano

  On his tour Mr. Detrich saves the most novel item for last: a 1920's=20=

Nickelodeon Company player piano that also encases a mechanically=20
operated tambourine, cymbal, bass drum, triangle and accordion.

  Although the museum also offers examples of French, German and British=20=

pianos, the emphasis on American ones highlights the fact that the=20
piano was the first American product to supersede its European=20
counterparts, Mr. Detrich says. The turning point, he explains, came in=20=

1850, when the American-made Chickering piano beat out European=20
competitors to win a gold medal in Paris.

  The piano industry also presaged today's trend toward globalization,=20=

Mr. Detrich said. Exotic woods like rosewood originated in South=20
America, ivory was imported from Africa, felt for the hammers came from=20=

New Zealand and Australia, and shellac and finishing materials were=20
made in Asia.

  More piano history =97 and additional exotic pianos =97 can be seen in =
the=20
Metropolitan Museum of Art's musical-instruments collection, which=20
houses the oldest piano in existence, built in 1720 by the Italian=20
instrument maker Bartolomeo Cristofori. In outward shape, Cristofori's=20=

unornamented, slim-cased, fragile-looking wooden instrument with=20
yellowed keys resembles a harpsichord. But his interior music-making=20
mechanism was revolutionary, essentially replacing the harpsichord's=20
string-plucking quills with fast-striking hammers.

  The keyboard on this piano, though only four and a half octaves, could=20=

produce a wider range of sound, high and low, and could play, as=20
suggested by the instrument's new name =97 the gravicembalo col piano e=20=

forte =97 soft and loud. By the end of the 18th century, five octaves =
had=20
become standard, and pianos were so popular that wealthy music lovers=20
were commissioning ornate, custom-made instruments. Around 1790, for=20
example, Ferdinand Hofmann of Vienna built an elegant cherry grand,=20
with delicately carved arcades above an ebony-and-bone keyboard, and a=20=

music rack with a tall Gothic-arch window design.

  Mozart, Haydn or their contemporaries might have played such an=20
instrument. By the time Beethoven died in 1827, the octave range had=20
grown even larger and, thanks to the use of steel to reinforce the=20
previously all-wooden frames, pianos could withstand greater wear and=20
tear. Such are the conclusions to be drawn from the far heftier,=20
heavily legged Brazilian rosewood grand piano built by John Broadwood &=20=

Sons of London in 1827.

  The prize for showiest instrument goes to the splendiferous,=20
honey-colored satinwood grand built in 1840 by Erard & Company. It has=20=

a Louis XV-style inlaid wooden case with elaborate gilt trim, massive=20
sculptured legs and painted scenes of lutenists, singers, birds, lions,=20=

floral arrangements and nudes.

  More down-to-earth keyboards are also on view at the Metropolitan,=20
however, and not just in the musical-instrument collection. In the=20
painting galleries, two canvases by Renoir, for example, display=20
upright pianos =97 ubiquitous in middle-class homes throughout Europe =
and=20
the United States by the 1890's =97 surrounded by sweet-faced girls =
eager=20
to show off their musical accomplishments.

  Temples to Music-Making

  While the antique, handcrafted pianos at the Museum of the American=20
Piano and the Met may be rarities, the skills that go into piano-making=20=

have not been lost. A glimpse of this can be gleaned at Steinway &=20
Sons, at 19th Avenue and 38th Street in Long Island City, Queens, where=20=

piano manufacturing is still a respected craft honoring the spirit of=20
that company's founder, Heinrich E. Steinweg, who was a master=20
cabinetmaker before he came to the United States in 1850 and Anglicized=20=

his name.

  New York remains the very place to learn a fine way to treat a=20
Steinway, as Berlin wrote =97 especially this year, the 150th =
anniversary=20
of that piano manufacturer's founding. To celebrate, Steinway & Sons is=20=

sponsoring three gala concerts at Carnegie Hall this week, the final=20
two tonight and tomorrow, with each performance intended to highlight a=20=

different musical style. Tonight's concert is to feature the jazz=20
pianists Herbie Hancock, Ramsey Lewis and Ahmad Jamal. Tomorrow night=20
the spotlight is on pop, with a bill that includes K. D. Lang, Peter=20
Nero and Roger Williams.

  Tickets for these events can be pricey, but the Steinway factory =97 =
in=20
Astoria, Queens, since 1870 =97 offers free tours showing workers as =
they=20
assemble the approximately 12,000 parts that go into a new concert=20
grand.

  You can see the finished product by stepping inside Steinway's=20
Manhattan showroom at 109 West 57th Street, a building whose 1925=20
Beaux-Arts exterior and ornate interior rotunda were designed by Warren=20=

& Wetmore, the same firm that gave New York its Grand Central Terminal.=20=

Grand is indeed the word for the multitiered Waterford chandelier that=20=

dangles from the domed ceiling of the main room, which is graced by=20
tall marble columns and oversize paintings of heroic-looking composers.

  The two lower floors of this 16-story structure have the feel of a=20
private mansion, but with a difference. The cathedral-like main room,=20
where a polished black concert grand sits regally in the center, can=20
also double as a recital room for private performances, often by piano=20=

teachers and their students, and for occasional public seminars.

  Only slightly less intimidating are the five salons down the hall,=20
each filled with at least a half-dozen grand pianos in different sizes=20=

and models. You would think you are in a hall of mirrors except that=20
each instrument differs slightly from the other, in wood type=20
(satinwood, rosewood, dark cherry, mahogany, pear and ebony, to name a=20=

few), style (compare the elaborately decorated, stubby-legged retro=20
Victorian model with the austere, pared-down lines of Karl Lagerfeld's=20=

design) and vintage (the oldest, from the 1890's, have 85 keys rather=20
than today's traditional 88).

  Each instrument sounds different, too. You can hear this in the jazz=20=

riffs and rippling arpeggios, some passages more mellow, others=20
brighter, that float through the building, a cacophony provided by=20
piano shoppers happy to test the merchandise. If you put your hands to=20=

the keyboards you can feel the different resistance in each action as=20
well.

  As you roam you might also see the former company president, Henry Z.=20=

Steinway, the 87-year-old great-grandson of Heinrich Steinweg, who=20
established the firm on Hester Street, on the Lower East Side, in 1853=20=

before moving to Astoria in the 1870's. Wearing a natty bowtie and a=20
dark suit with Steinway's trademark lyre on a lapel pin, the=20
white-haired Mr. Steinway reports every day to the second-floor office=20=

he calls his "very own Old Curiosity Shop." This is a conference room=20
lined with metal file cabinets and graced with memorabilia like a=20
framed lock of Liszt's hair; a beige doorman's hat bearing the Steinway=20=

& Sons insignia, dating from more gracious days when businesses=20
employed doormen; and a fire helmet with the Steinway name, from the=20
1890's, when the Astoria factory had its own fire company.

  "I'm the last Steinway, a sort of icon they show off from time to=20
time," Mr. Steinway said, introducing himself. The family no longer=20
owns or runs the company; it was sold in 1972 and since 1995 has been=20
part of a corporation known as Steinway Musical Instruments Inc. These=20=

days, Mr. Steinway observed, his chief duty is autographing pianos, a=20
task he performs with the single flourish of a black-inked laundry=20
marker. Oddly, he never learned to play the piano himself. "I had a few=20=

lessons, but they never really took," he says.

  The procession of distinguished musicians associated with Steinway=20
began in 1872, when the company sponsored the first American tour of=20
the European piano sensation Anton Rubinstein. Another 19th-century=20
matinee-idol pianist, Ignace Paderewski, played the inaugural concert=20
at Carnegie Hall in 1891. Since then it has been host to more than 520=20=

additional pianists in solo performances. This is the focus of an=20
exhibition paying tribute to those great pianists, which is on display=20=

at Carnegie Hall's Rose Museum through July 3.

  Concert programs, posters, autographs, photographs, sheet music,=20
record covers and newspaper clippings document the parade of pianists=20
who have played at Carnegie. Most notable is the continuously playing=20
videotape of piano performances by, among others, Artur Rubinstein,=20
Claudio Arrau, Vladimir Horowitz, Rudolf Serkin and Eubie Blake, who=20
all knew how to get to Carnegie Hall. And even if, as hard as we=20
practice, we can't, we can always hum along with Irving Berlin.

Copyright 2003=A0The New York Times Company=

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