Terry, in my experiences with the YP's, it doesn't pay..yet, I still have the smallest ad allowable in 2 books. Why? Because I feel if you're going to call yourself a business, it's important to have that little presence in a phone book. Most of the people that call from the YP's are tire kickers..looking for the cheapest price, which I am not. Sometimes, customers can't find my business card( I do not leave a card with the instrument..I hand it to the client), and they look in the YP to find my number...but for the most part, I get the tire kickers, and that's ok. Most of my cold calls come from referrals, and you can't beat the price of that kind of advertising. -Phil Bondi (Fl.) phil@philbondi.com
This PTG archive page provided courtesy of Moy Piano Service, LLC