Google search "piano tuner"

[David Ilvedson]

Not the lawyers, the PTG hitmen...;-]

David I.



----- Original message ---------------------------------------->
From: Mark Davidson <mark.davidson@mindspring.com>
To: Pianotech <pianotech@ptg.org>
Received: Sun, 20 Jun 2004 10:26:55 -0400
Subject: Google search "piano tuner"

>It is worth also looking at the www.ptg.org page 
>to see what's there. Think about if from a
>potential customer's point of view.

>The words "piano tuner" do not appear.

>Nor do the words "tune," "tuner" or "repair".

>At least the word "piano" is there.

>Now if you want to "find a registered technician" 
>you're in business. But is that what someone is
>going to search for when they're looking for a
>piano tuner?  Some might, but not most.
>If I search for "piano technician Raleigh"
>I get a handful of the local people, but I know
>there are a lot more.

>Now granted, this page is primarily for the 
>benefit of the PTG's own members, but still it
>could do better at marketing RPTs, even
>if that's only a secondary goal.

>As for sending PTG's lawyers after this
>guy, well, there's this little problem
>called the First Amendment.  Far better
>to add things to PTG's page that will cause
>it to show up under all the likely searches
>that people will use.

>-Mark
>_______________________________________________
>pianotech list info: https://www.moypiano.com/resources/#archives