Drumming up business

AlliedPianoCraft AlliedPianoCraft at hotmail.com
Sun Apr 13 09:54:23 MDT 2008


Ken, I found the opposite to be true. My business increased when I first called and then followed up with a reminder card if I couldn't reach them by phone. I felt the customers were a little annoyed when I called after the card. They would say "I got your card". It wasn't a nice "I got your card". FWIW

Al Guecia
  ----- Original Message ----- 
  From: Ken & Pat Gerler 
  To: Pianotech List 
  Sent: Sunday, April 13, 2008 11:26 AM
  Subject: Re: Drumming up business


  Lee,
  I concur with Jim Grebe. You send the cards out, then a couple of weeks 
  after you send out the cards you call the customers, asking whether they got 
  the reminder card and you will usually get more immediate tuning that way.
  Ken Gerler
  kenneth.gerler at prodigy.net


  ----- Original Message ----- 
  From: "Pianoman" <pianoman at accessus.net>
  To: "Pianotech List" <pianotech at ptg.org>
  Sent: Sunday, April 13, 2008 8:42 AM
  Subject: Re: Drumming up business


  > Calling on the phone has always been the most effective for me.
  > James
  > James Grebe
  > Since 1962
  > Piano Tuning & Repair
  > Creator of Handsome Hardwood Products(
  > 314) 608-4137   1526 Raspberry Lane   Arnold, MO 63010
  > Researcher of St. Louis Theatre History
  > BECOME WHAT YOU BELIEVE!
  > www.grebepiano.com
  > ----- Original Message ----- 
  > From: "lee innocent" <ljinno at googlemail.com>
  > To: <pianotech at ptg.org>
  > Sent: Sunday, April 13, 2008 8:10 AM
  > Subject: Drumming up business
  >
  >
  >> Hi,
  >> I am in the process of trying to revive my business, kids need shoes, 
  >> wife
  >> needs new outfit etc.  I have been sending out reminders but its not very
  >> effective......Well what I mean is, customers, when they eventually get 
  >> in
  >> touch say "I got your note" but this is very often over a year after I 
  >> sent
  >> it to them!.
  >> So, can any of you give me guidance on effective wording for a reminder.
  >>
  >> Also, if anyone has a database that throws up names and addresses of
  >> customers due for tuning and is willing to share it, many of us would 
  >> love
  >> to here from you.
  >>
  >> Thanks in anticipation
  >> Lee
  >>
  >
  > 

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