Terry? The regular YP is not the problem. I will probably stay with my 1/2" ad, because?I? am still trying to build my business and I have had some customers call me from that. My question is the On Line Yellow Page Directory. When someone Googles piano tuners Hawaii, I would be one of the sponsored listings on the right side. Right now there are one or two others, and then a whole bunch of non-related advertisers. If any of you have that listing,?does it?bring in enough business? Wim -----Original Message----- From: Farrell <mfarrel2 at tampabay.rr.com> To: pianotech at ptg.org Sent: Tue, 14 Apr 2009 3:03 pm Subject: Re: [pianotech] On line YP Hi Wim - I've had a Yellow Pages ad for years. I should have dropped it some years ago because I'm busy enough. I mainly kept it for the rebuilding presence. But I get a lot of good calls from the Yellow Pages. I know many will say all you get is price shoppers and worn-out spinets. And you do get some of those. But you also get a lot of good steady long-term clients with decent pianos. ? IMHO, if you have enough work, don't advertise. If you are the new kid on the block and want to pick up all the business you can, then by all means go with the Yellow Pages. I also think that the Yellow Pages are more effective in some areas than others. My guess is that in very stable communities, the Yellow Pages is not as good as some areas. In an area that tends to be somewhat transient (like metropolitan?anywhere in Florida) my experience is that the Yellow Pages produces. My guess that Hawaii has it's share of people moving around a good bit like Florida. The Yellow Pages just might be good to you. ? Terry Farrell ----- Original Message ----- From: wimblees at aol.com To: Pianotech at ptg.org Sent: Tuesday, April 14, 2009 8:52 PM Subject: [pianotech] On line YP I got a call from my Yellow Page Rep today. For $37 a month I can have my just name and phone number. (I don't have a local phone company number, so it does cost me extra). For $75 a month?I can have a bold listing, my web site as a 2nd line, and a phone #. For $85?I can have a 1/2 column ad, with name, services, PTG affiliation and my web site. But he is pressuring me into having my name and web site on Yellowpages.com. He says they will "guarantee" 30 hits per month. (If I don't get 30 hits, the company refunds a prorated amount, based on the number of hits I did get). The cost is $125 per month. I am not yet at the stage in my business development where I can live off just recommendations and repeat customers. It's getting there, but I need more. Do any of you have experience with?Yellowpage.com advertising you can share with me? Wim A Good Credit Score is 700 or Above. See yours in just 2 easy steps! -------------- next part -------------- An HTML attachment was scrubbed... URL: <http://ptg.org/pipermail/pianotech_ptg.org/attachments/20090414/1e76e57b/attachment.html>
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