My business card and Yellow Pages ad reads: Piano Tuning & Service ......by Terry Farrell That way I get "piano" in there, I have my name in there, and if I sell the business, it can still be called "Piano Tuning & Service". Kinda covers all the bases. If I wish, I can just use the name "Piano Tuning & Service" if I want something shorter for whatever reason. I've even had a few calls from folks that looked up "piano" in the white pages........of course, they found me! :-) Works for me. Terry Farrell ----- Original Message ----- From: "Charles Neuman" <piano@charlesneuman.net> To: <pianotech@ptg.org> Sent: Friday, June 21, 2002 3:24 PM Subject: company name > If you are self-employed and don't have partners in your business, which > do you think is more effective for your company name: your own name, or a > business-y name such as "Superb Piano Works" or "Piano-Toon"? > > I have heard people in the past claim that your own name sounds more > personal. On the other hand, maybe customers prefer something with more > distance, which might be more "official" in their eyes. I don't know. > > I notice that a lot of businesses have really boring-sounding names such > as "American [whatever]", or "Mid-Island [whatever]". And putting the town > name in the company name seems to be popular. > > Charles Neuman > > >
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