[pianotech] FW: Fazioli or Steinway

Mon Jun 22 05:32:55 MDT 2009

Danny,

Thanks for your reply and the attached articles.

You have advised your customer and now it is up to him to decide how to
choose his choice of piano and secondly how to spend his hard earned Euros.

Whatever he decides.. support him on his decision.

The published information about the Steinway monopoly is also a bit of
journalist sensationalism (designed to sell articles) really has nothing to
do with the piano buying public. There are always 2 sides to the stories,
and often the truth is pushed aside for a good story. And, the artists will
do anything for an article in the press.

You are very fortunate to live in Europe with so many choices of pianos
around you.

We can all be critical of Steinway's marketing system, however in business
we have to survive, so if the marketing works, they would be crazy to stop
it. BTW Yamaha and Kawai have bigger marketing systems and with more money
to back them, but we don't criticise them. But with this marketing money,
they still don't make inroads with the concert stages. (percentage)

I have heard a saying that I believe is true.. "The piano will choose the
buyer" .The buyer will know which piano is for him.

Let him enjoy the experience.

Kind regards

Brian Wilson

Brisbane

Australia

  _____  

From: pianotech-bounces at ptg.org [mailto:pianotech-bounces at ptg.org] On Behalf
Of danny boddin
Sent: Monday, 22 June 2009 7:04 PM
To: Pianotech
Subject: [pianotech] FW: Fazioli or Steinway

-----Oorspronkelijk bericht-----
Van: danny boddin [mailto:danny.boddin at pandora.be]
Verzonden: zondag 21 juni 2009 16:47
Aan: pianotech-bounces at ptg.org
Onderwerp: Fazioli or Steinway

Dear list,

Thanks for all comments and opinions,

Main argument from custommer is that -  Steinway will keep is value on long
term, good financial choice. 

Second argument is that he don't know if Fazioli will keep is quality on
long term since the production only started in the years eighty.
Steingraeber he don't know. I only can tell him that I am convinced that the
Steingraeber and Fazioli build today will last their technical quality for
long long time.

I visited Fazioli , Steinway Hamburg and Steingraeber factories, I played on
several occasions on all tree branches, I can agree that all are fine
piano's and that the choice is a personal matter of taste. Custommer should
try all of them, that's what I told him. I have no experience with Steinway
New York either not with Ron Overs pianos.

I also tried to explain that  Steinway has a very protectioning marketing,
for example the Steinway Artist Program which ' includes more than 1.400 of
the world's finest

Pianists who perform on Steinway piano's. In return for their endorsements,
Steinway Artists are provided with access to the Concert and Artist Piano
Bank: a broad selection of instruments to meet their individual touch and
tonal preferences. The Piano Bank includes approximately 430 instruments
worldwide ( 320 in the U.S.)

leased to dealers who actively support the Steinway Artist program. The
Piano Bank instruments are generally sold after four or five years and
replaced with nrw pianos.'

This is a strategy which other branches can't afford, production of Fazioli
and Steingraeber is around seventy piano's a year I think. Will Steinway
keep the market with their marketing? I wonder on long term if this argument
of better  financiel investment is correct. 