[pianotech] advertising

Marshall Gisondi pianotune05 at hotmail.com
Tue Jan 25 09:11:17 MST 2011


I agree.  Yellow pages are a poor investment.  I tried it, and received little I mean little very small return.  The internet works.  I put my name in the free google places and received a few calls.  I tried advertising on facebook, nothing there.  Does it take time to receive referrals and word of mouth?  I'm not having such luck in that department, and i'm not sure why?  My customers are happy.  The car sign brought in one customer.  I'm missing one now. lol it was stollen in a good suburban neighborhood while mywife took my son to lunch at McDonalds.  In the bad areas of philly, no one bothered it once. go figure. 
 
This lady from Supermedia wants me to advertise online for $40 a month,but I'm not certain about it's returns.  they guarantee a certain number of clicks and placement.  What are your experiences with this type of advertising.  Another company last year wanted me to advertise on placemats in diners.  Has anyone tried that?
 
I still telemarket churches schools and nursing homes, little fruit there too.  I'm going to start calling residences I think.  Does anyone here have a good hande on any do not call laws etc?  Has anyone here tried faxing?  I've heard of businesses doing this.  Is anyone having any sucess with newspaper ads?  
 
On Thursday I'm meeting with SCORE to see if they have any advertising ideas/promotional ideas.  the counsel is free, and I worked with SCORE while at the school and the were great.  I'd also like to get a hold of the client list of one of the piano techs in my area who passed away at year, but I"m not certain how to approach that one.  
 
Thanks everyone
Marshall
ps if I sound negative in my tone I apologize.  I'm having trouble dealing with the cold and lack of sun here in PA.  I'm not feeling negative about this at all, I'm just open to ideas on all avenues.  
 
Marshall Gisondi Piano Technician
Marshall's Piano Service
pianotune05 at hotmail.com
215-510-9400
www.phillytuner.com 
Graduate of The School of Piano Technology for the Blind www.pianotuningschool.org Vancouver, WA





 		 	   		  
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