So what is a proper tuning price raise?

[Willem Blees]

Not to promote it, but in my book I have a chapter on Service Management. One of the sub chapters is called "The Moment of Truth". There comes a time during each appointment when the customer decides whether or not to have you back. We don't know when that moment of truth is, but it could be a little thing, like tightening the bench legs,?(which is good), or?complaining about the kids making too much noise, (which is bad).?Of course all we need to do is?figure out when that moment is, and we'll have it made.?

How much?should you raise your price? A rule of thumb is the cost of living index. It would be better to raise your price 3%?- 5% every 14 months, than to try to catch up every third year with a 10% increase. Why 14 months? So you won't hit your one year customers with a new price every year. 


Willem (Wim) Blees, RPT
Piano Tuner/Technician
Honolulu, HI
Author of 
The Business of Piano Tuning
available from Potter Press
www.pianotuning.com


-----Original Message-----
From: KeyKat88 at aol.com
To: pianotech at ptg.org
Sent: Sun, 17 Feb 2008 1:36 pm
Subject: So what is a proper tuning price raise?



Greeting,

?

????????? So what is a good tuning price raise?...$ 5, $10?? What about a customer asking?you to tighten the bench screws? I throw that in with the tuning?because its a regular customer,?or because its a new customer and I want repeat bunsiness.?I think the little "goodwill" gestures add value to the?service and make them want to have you back.

?

Julia

Reading, PA




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